Property Professionals: Prepare Your CV Like a Property Brochure

Why Your CV Needs the Same Care as a Property Brochure

In the property industry, presentation is everything. A well-prepared property brochure doesn’t simply list features — it sells a lifestyle, highlights value, and attracts the right buyer.

Your CV should work in exactly the same way.

As a property recruitment specialist, I regularly speak with talented property professionals whose experience is strong, but whose CV doesn’t reflect it. A poorly presented CV can mean missed opportunities, even for the most capable candidates.

Your CV Is Your Professional Marketing Tool

A property professional CV should clearly communicate:

• Who you are

• What you specialise in

• The value you bring to an agency

Just like a brochure, it should guide the reader quickly to the most appealing features — sales performance, customer service strengths, lettings experience, or management capability.

Lead With Results, Not Just Responsibilities

When marketing a property, we highlight square footage, location, and standout features. On your CV, results are your selling points.

Where possible, include:

• KPIs exceeded

• Instructions won

• Revenue generated

• Lettings or sales volumes

• Client retention or repeat business

This turns your CV from a job history into a compelling career story.

Tailor Your CV to the Role

A one-bedroom flat and a family home are marketed differently — and your CV should be tailored in the same way.

Adjust your CV depending on:

• Sales or lettings roles

• Seniority level

• Independent or corporate agency

• The local market

A targeted property CV consistently performs better than a generic one.

Presentation Still Matters

Cluttered layouts, long paragraphs, and inconsistent formatting can lose attention quickly. Keep your CV:

• Clear and professional

• Well-structured

• Aligned with your LinkedIn profile

Attention to detail on your CV reflects how you operate professionally.

Final Thoughts

If you’d take time to prepare a property brochure to secure the best buyer or tenant, your CV deserves the same care.

A strong CV helps property professionals stand out, secure interviews, and move their careers forward.

If you’d like guidance on improving your property CV, We are always happy to help.